Stats Active, passive and flows Stock ownership

87% of US households over $100k own stock, 28% under $50k

$100k+
87%
$50k to
$100k
71%
Under
$50k
28%

A 59 percentage point gap between the top and bottom income groups. Source: Gallup, 2024 to 2025 combined samples.

Gallup counts anyone owning stock, including holdings inside a workplace retirement account. 62% of Americans do, but that is 87% of households earning $100,000 or more and 28% of those under $50,000. Ownership tracks income far more than interest in markets.

62%Americans owning stock
87%Earning $100,000 or more
28%Earning under $50,000
52%Low point, 2013 and 2016

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